Your Resume is Dead. Long Live Your Blog!

by Ryon Harms on May 26, 2009

Welcome to the hyper-competitive job market of The Great Recession. Finding a job today is about consistently hitting it out of the park. That means taking advantage of opportunities to do what most of your competitors have not. I suggest you start by rethinking your static two-page resume and starting a blog instead.

Three reasons why your resume is dead on arrival:

1. Employers are inundated with resumes and they all basically look same
2. Even well-written resumes too often look like a self-written obituary
3. A resume will never capture everything you have to offer

Three reasons why a blog gives your search new life:

1. Supplementing your resume with a blog shows you know how to be distinctive
2. Blogs allow employers to dig deeper for a broader understanding of what you can offer
3. Blog posts allow you to focus on the present and future of your industry, rather than the past

You know that networking, not submitting resumes to job posts, is the only way to land a job. You’ll see few tools are more effective than blogs at building communities and communicating with your network.

Three ways to network with your new blog:

1. Rather than send the, “Is the position still available?” email, instead send potential employers an interesting blog post relevant to their industry
2. Rather than send another “I’m looking for work” email to your network, instead send a topical blog post that sparks conversations and keeps you top of mind
3. Rather than limiting yourself to personal contacts, instead build a thriving audience that spreads your message and attracts unexected opportunities

I worked diligently to expand my professional network during my recent stint in transition. After several months and more than 400 personal contacts later I got tired of emailing my resume with appeals for introductions. I wanted to turn the tables and instead keep my name top of mind by contributing something of value. My idea was to start a blog highlighting information my network could use to shorten their time in transition. However, there are thousands of other topics, both industry specific and general, available to you depending on your goals.

The two-page resume we’ve grown to depend on will eventually go the way of the dinosaurs, music stores and newspapers. Now’s the time to start experimenting with a free and simple to use blog service like WordPress, which also happens to integrate easily with your LinkedIn account. It’s easier than you think.

Think I’m way off about the end days for resumes? Start a blog!

{ 6 comments… read them below or add one }

Brian Massey May 29, 2009 at 4:49 am

I can only hope that the resume's days are ending. As a marketer, we strive to communicate clearly, like a job seeker. No marketer has ever tried to use anything like a resume (although, we've tried some equally disasterous techniques). A resume is just bad marketing.

Your network wants to help you find your next job. Send them an interesting post!

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Jay Jacobs June 1, 2009 at 8:47 pm

Finally, a breath of fresh air to blow away the tired and dated resume…

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Lalita Amos June 2, 2009 at 2:33 am

As blog posts are shrinking to below 140 characters, resumes will need to become tighter (note: not shorter) to capture examples and other pertinent information). No HR department of any size (or their corporate legal departments) would ever tolerate having their staff search sometimes hundreds of blog post entries for information, let alone allow themselves to be held liable for claims of bias based on an interpretation of the reams of data that can be found on the garden variety average blog.

Besides, in most firms that receive government contracts of subcontracts (and in some cases companies only affiliated with vendors or suppliers who receive them) one would have to keep a FILE (yes, really–one that can be reviewed on demand by the OFCCP–Office of Federal Contracts Compliance) for proof that their system is devoid of even unintentional discrimination caused by disparate treatment or impact. Wonder why you were discouraged from plastering your mug on your resume? To protect the company from even the hint of bias in hiring (say, if they appeared to only hired pretty women for receptionist…or refused to hire them for technical positions).

The hiring process–done well– is fairly straightforward.

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Lalita, MHRM June 2, 2009 at 2:41 am

Just to add to the piece about the OFCCP, that could mean that, in order to have a Federally-required, retained copy of your blog exactly as it was on the date you applied for the position (since you mean for that to become part of the application process), your blog would have to be downloaded and archived by the HR department for some number of years after the application process has closed. Your blogroll would have to be archived as well as every entry on every blog or website you reference.

You don't quite seem to be clear about the intricacies of the hiring and placement process.

Clever idea. Not feasible or sustainable, but clever.

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Weissiosy July 25, 2009 at 8:36 am

hi. great article!

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Carly October 18, 2009 at 1:06 am

Nice blog. Can’t wait to start my own blog.

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